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Pullmantur to broadcast UEFA 2012 games on board all its ships

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In its latest effort to promote its business, Pullmantur announced that it would broadcast all 31 games of this year’s UEFA championship, between the 8 June and the 1  July, onboard all its ship. The news came only a day before the commencement of the championship, Alan Lam reports.

The line reached a last-minute agreement with UEFA to transmit the games, live, via Canal Sport 24. Given Spain’s previous success in the World Cup 2010, this feature will definitely be a popular viewing option among Pullmantur’s passengers. The games will be shown on giant screens onboard. Pullmantur took the opportunity of this occasion to further emphasize the “all inclusive” and “100% Spanish ambience” aspects of its services.

The line also stated that it had previously prepared for the “fiesta” atmosphere onboard its ships on account of the Euro 2012; the moods surrounding the giant screens will be genuinely Spanish, full of emotion and passion for football, akin to those on shore in Spain. Pullmantur is the Spanish unit of Royal Caribbean Cruises Ltd (RCCL).

Cunard Line wants to attract more first timers

  • Written by Kari Reinikainen
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Cunard Line, the UK based premium marketbrand in Carnival Corp & plc group, has revealed plans to work with agentsto expand the brand’s appeal to a wider range of customers, particularlyfirst-time cruisers, Travel Weekly reports in a newsletter.

Cunard president and managing directorPeter Shanks disclosed the strategy as the cruise line’s three ships cametogether for the first time to celebrate the Queen’s Diamond Jubilee onTuesday. The company would be partnering with agents on marketing campaigns,inviting more agents to visit the ships and expanding its online trainingprogramme.

“Agents can find Cunard difficult tosell: we’re not mass-market and we’re not small-ship luxury. We have a uniquemix, which I believe agents should be selling to a wider range of clients. We will be helping them do that throughour training academy and we will be working closely with agents who want tosell Cunard for the first time. We want to work with high street agentsto find more first-time cruisers and work with online agents on marketingcampaigns.”

Shanks is also eager to ensure clientsare aware of Cunard’s full range of product, as well as its round-the-world andtransatlantic voyages. He added: “Since our commission structure was reviewedlast year, there is little or no discounting on Cunard.” the company will see all three ships embark onworld voyages for the first time in 2014. “That market is still veryconfident,” Shanks was quoted as saying.


Mein Schiff 1 to host top chefs on Mediterranean cruise in September

  • Written by Kari Reinikainen
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TUI Cruises, the German premium market cruise line, says its Mein Schiff 1 will host two German top chefs and offer passengers an opportunity to dine at a restaurant in Barcelona that has two Michelin stars.

Ernst-August Gehrke, whose La Forge at Bad Nnndorf has a Michelin star plus Anton Schmaus, whose Hitorisches Eck in Regensburg also has similar decoration, will sail on the 10 night cruise on 21 September from Palma de Mallorca. The cruise will feature talks by the two chefs, while passengers at the Atlantik main restaurant will be given an opportunity to enjoymeals prepared by the two chefs on selected evenings.

Passengers that have purchased agourmet programme will also be able to join wine tasting with Stefan Weise, fleet sommelier of TUI Cruises. A special highlight of the cruise will be a six course dinner at ABaC, a restaurant in Barcelona that has two Michelin stars, the company said in a statement.


Diamond Jubilee Big Lunch on Independence of the Seas

  • Written by Kari Reinikainen
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Royal Caribbean International’sIndependence of the Seas hosted a Diamond Jubilee Big Lunch this past Sunday tomark Her Majesty’s 60 years on the throne, the company said in a statement.

Joining in with the spirit of The BigLunch Independence of the Seas held a right Royal knees-up of its own for its3,634 guests which spent the day at sea on their way to Gibraltar. Guests had the choice of dining in theelegant main dining room or opt for a more informal setting in the WindjammerCafé.  Dining options took on a GreatBritish theme too, with specials including prawn cocktail, roast beef and allthe trimmings and bread and butter pudding as well as some great Britishclassics including beer battered fish and chips, steak and kidney pie andCumberland sausage, mash and red onion gravy.

The ship’s Royal Promenade was decked outin red, white and blue bunting and to get into the spirit guests were giventheir own flags to wave and enjoy live music, traditional village fair-stylestalls, English strawberries and Union Jack cupcakes.


Hebridean Island Cruises’ river programme to start 9 June

  • Written by Kari Reinikainen
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Hebridean Island Cruises which operates the small luxury cruise ship Hebridean Princess, embarks on its first ever River Cruise programme on 9 June 2012 on board  Royal Crown, the company said in a statement.

"Making its maiden voyage with Hebridean Island Cruises on the Rhine, guests can expect the same comfort and style synonymous with the five-star Hebridean experience. Replicated in a 1930’s style, key features include 42 Art Deco cabins, glass mosaics and mahogany panelling. Complimented with the excellent service from the dedicated crew, guests will experience an unprecedented level of service and cuisine," Hebridean said.

Offering cruises to the Rhine and Danube, Hebridean Island Cruises still has limited availability on 16 June departure, Castles of the Rhine cruise from £2,995 per person. Guests can look forward to visiting the Cologne Cathedral, sampling fine wines in Schloss Johannisberg and discovering the Ehrenbreitstein Fortress.

All Hebridean River Cruises are fully inclusive, including alcoholic and non alcoholic drinks, shore tours, taxes and gratuities, a guest speaker programme and return travel to and from the UK.  Accompanied by Hebridean Island Cruises’ experts,  Royal Crown provides the highest degree of comfort and offers a luxurious lounge, a fine dining restaurant, library, sundeck with bar, personal concierge and a choice of suites across three grades; Royal Suites, Premium Suites and Deluxe Suites. 

Colin Stone, Managing Director, Swan Hellenic and Hebridean Island Cruises commented: “We could never have anticipated the high occupancy levels we’ve achieved through the programme, seeing many of our existing customers extending their Hebridean experience to visit Europe’s finest waterways. We have confidence that our success can be attributed to our efforts to transfer the brands ethos into this second product, reflected by the intimate size, elegant interiors and on board ambiance of Hebridean’s Royal Crown.”