Mark Kammerer named Vice President, International Marketing and Sales for Holland America and Seabourn

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Written by Teijo Niemelä Teijo Niemelä

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Published: 22 October 2014 22 October 2014

Mark Kammerer has been named vice president, international marketing and sales for Holland America Line and Seabourn. In this role, he will be responsible for the companies' sales offices in the U.K., the Netherlands and Australia, as well as Holland America Line and Seabourn's growing international business.

Kammerer will report to Joe Slattery, Holland America Line's senior vice president, global marketing and sales.

"Mark brings incredible knowledge and experience to this position, and his expertise supports the continued growth in our international presence," said Slattery. "Mark has proven himself to be a creative thinker and inspiring leader, and I look forward to working with him."

In his previous positions at Holland America Line, Kammerer was responsible for marketing and North American sales, as well as worldwide cruise marketing. Prior to joining the cruise line, Kammerer worked at several leading travel industry organizations including Virtuoso and Expedia Inc.

Joe Slattery promoted to Senior Vice President, Global Marketing and Sales for Holland America Line

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Written by Teijo Niemelä Teijo Niemelä

Category: More News More News

Published: 22 October 2014 22 October 2014

Joe Slattery has been promoted to the position of senior vice president, global marketing and sales for Holland America Line. In this newly created role, Slattery will oversee marketing and distribution in all worldwide markets, developing and executing initiatives that support Holland America Line's revenue growth objectives.

Slattery - a 21-year company veteran - will continue to report to Richard Meadows, Holland America Line's executive vice president, sales, marketing and guest programs.

"Joe has significantly expanded the reach and depth of our international sales initiatives, and the success of our offices in Rotterdam, the U.K. and Australia, and our growth in emerging markets around the world, can be attributed to his guidance," said Meadows. "We are confident that all of our global markets will benefit from his strong vision and leadership and we congratulate him on this well-deserved promotion."

Since 2008, Slattery has been Holland America Line's vice president, international sales and marketing. Since joining the company in 1993 as a marketing product manager, Slattery has accumulated a wide range of experience in multiple executive roles, including vice president, revenue planning, and vice president, revenue marketing, where he was responsible for deployment and itinerary planning, revenue management and direct marketing.

MSC Cruises UK to trial 15% excursion commission for six months

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Written by Kari Reinikainen Kari Reinikainen

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Published: 22 October 2014 22 October 2014

MSC Cruises UK has started a test to offer a flat 15% commission on shore excursions for all agents from today, the company said in a statement.

Announcing the increase to agents attending the Advantage Cruise Champions Conference in London, MSC Cruises’ executive director Giles Hawke said the deal would run as a six-month trial – and would become permanent if retailers showed support.

MSC Cruises announced earlier this month that shore excursion commission would increase to each agent’s base commission, rather than the industry standard 5%.

Hawke stressed: “Agents are our greatest asset and we want them to know that.

“Shore excursions are very often an integral part of the whole cruise experience for customers, so it makes sense for agents to book everything at once. When agents book an MSC excursion we, and they, can be assured the trip will be of a high standard.”

Carnival Cruise Lines UK announces two senior promotions

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Written by Teijo Niemelä Teijo Niemelä

Category: More News More News

Published: 21 October 2014 21 October 2014

Carnival Cruise Lines UK today announced two new executive promotions with Iain Baillie named managing director of UK sales and Erin Johnson UK marketing director.

With 20 years of experience in the travel industry, Iain Baillie joined Carnival Cruise Lines UK in 2012 from Complete Cruise Solutions representing P&O, Cunard, and Princess as a senior sales manager. Baillie’s appointment to managing director of sales at Carnival Cruise Lines UK follows a hugely successful execution of trade sales achieved through key trade partners as well as forging new relationships across the UK and Ireland.

Erin Johnson began her career at Sea Vacations in 2001 as a sales and marketing coordinator, swiftly progressing up the ranks and eventually being appointed marketing manager for Carnival Cruise Lines UK. During her tenure with Carnival, Erin has developed a number of successful marketing initiatives, including the creation of a specialist UK website for agents and consumers and overseeing a multi-million-pound advertising campaign in 2013.

Commenting on the announcement, Adolfo Perez, Carnival’s vice president new market and new product marketing, said:

“Iain and Erin have been instrumental in Carnival’s continued growth in the UK and Ireland, both in terms of building awareness through highly effective marketing campaigns as well as developing exciting new marketing and sales training initiatives for our valued travel agent partners. They both have a passion for cruising and are committed to expanding Carnival’s presence throughout the UK and Ireland.”

Both Iain Baillie and Erin Johnson will continue to report directly to Adolfo Perez, vice president, new market and new product marketing.