Association Cruise Baltic and Scandinavian Airlines (SAS) will continue as a strategic partner of Cruise Baltic, with a joint agreement for an additional 2-year period 2013/2014, Cruise Baltic said in a statement.
Instrumental in effecting this decision is Elisabeth Milton-Hemmingsen, Scandinavian Airlines’ Vice-President Global B2B Sales, who has worked closely with Cruise Baltic since its formation in 2004.
SAS is the airline of Scandinavia, owned jointly by state and private interests in Denmark, Norway and Sweden. Says Bo Larsen, Director, Cruise Baltic: “This commitment made to us by SAS – Europe’s most punctual airline – extending our partnership for a 2-year period, is exceptionally welcome and rewarding news, with considerable benefits to be gained for both sides.”
“By working together in close association and targeting the same source markets, I am confident we can reach our respective objectives, of bringing more visitors – hence grow business – to the Baltic Sea Region.”
