AIDA Cruises, the Germany focused contemporary market unit in the Carnival Corporation & plc group, is celebrating its 20th anniversary and it has launched a Selection portfolio of destination focused cruises.

On 7 June 1996, the first ship in the AIDA fleet was christened by former first lady Christiane Herzog in Rostock and put into service. From the very beginning, AIDA has stood for innovation and product diversity like no other company in the industry. This will continue in its 20th year. Under the name "AIDA Selection," AIDA is presenting new, exceptional vacation experiences on cruises with AIDAcara, AIDAvita, and AIDAaura,” the company said in a statement.

These are the smallest units in its company’s fleet. “AIDA Selection cruises take unusual routes to new regions or exclusive ports. Extended stays at port give guests the opportunity to get to know the region at their leisure. On board, they enjoy a very personal atmosphere and the individual charm of the small AIDA ship class,” AIDA said.

These cruises are topped off by an on-board program that reflects the typical culture of the region and culinary offerings with regional specialties and cooking courses based on the destination. The first AIDA Selection cruises will be taking place on AIDAcara starting on 11 February 2017, under the title "Winter in the High North." The voyages begin in Hamburg and take guests to the land of the Northern Lights and breathtaking winter landscapes in the fjords.

Starting in the summer of 2017, AIDA will be offering all cruises with AIDAcara, AIDAvita, and AIDAaura as AIDA Selection cruises. During the premiere season of AIDA Selection cruises, there will be some extras: AIDAcara will make a spectacular voyage to Iceland and Greenland.

The ship will stop in Ilulissat and Nuuk on the west coast of Greenland, and in Qaqortoq on the southern coast. Passing through Prince Christian Sound, it will then visit the capital Reykjavik in Iceland, along with Akureyri and Seydisfjördur.

Another highlight in the AIDA Selection program are AIDAvita voyages to Norway, all the way up to the North Cape, and to the Lofoten in the summer of 2017. And AIDA guests will have a say in decisions on future routes and ports for AIDA Selection. Detailed information and further AIDA Selection cruises will be presented soon in the AIDA Selection brochure and in the AIDA catalog starting in the autumn of 2016.