According to recent analysis from HundredX, an innovative real-time market share strategy platform, the cruise industry is projected to sustain a stronger rebound than other travel segments, such as airlines, car rental and hotels. Despite the strain of a looming recession, HundredX’s insights show a significant uptick of the industry’s recovery as of March 2022 while other travel segments display a decline. With vacationers reporting an intention to cruise again before the end of 2022, the industry is expected to sustain its upward trajectory.

HundredX collected double-blind feedback from more than 35,000 cruisers by asking a series of curated questions using its proprietary listening tools. The data revealed strong consumer intent to book future cruise travel as early as 2021 and that interest is remaining steady. Cruise consumers also indicated their top booking drivers (in order of priority): food and beverage, price, ship cleanliness, entertainment, staff service and staterooms. See below chart.

Dallas-based HundredX leverages millions of pieces of real-time feedback from a diverse group of consumers from across the US. to help executives, investors and consultants make key competitive decisions in real-time.